Resources and FAQs

Embrace the Shift: Businesses Increasingly Leverage Online Services

In today’s digital landscape, businesses are increasingly capitalising on the potential of offering online services. Your website is more than just a virtual presence; it’s your valuable piece of web real estate, serving multiple crucial functions:

1. Your Online Hub: Consider it as the digital storefront showcasing your services or products.
2. SEO Stronghold: It lays a strong foundation for Search Engine Optimisation (SEO), improving your online visibility.
3. Functionality Galore: Beyond aesthetics, your website boasts a wealth of functionalities to support your business endeavours, including:
   • Appointment Booking: Seamlessly allow clients to schedule appointments.
   • Email Subscriptions: Implement opt-ins to gather a loyal base of email subscribers.
   • E-commerce: Set up an online shop to expand your sales horizon.
   • Online Courses: Offer digital learning experiences.
   • Social Media Integration: Connect with your audience across various platforms.

In essence, your website is a powerful tool that goes far beyond a pretty face, enabling your business to thrive in the digital realm.

A: The I Want It All Package offers a complete online presence solution, featuring a 10-page website, email marketing setup, membership capabilities, custom forms, client booking system, and tailored e-commerce functionality. It’s your all-in-one solution for maximizing your online potential.

A one page website is your entry point to the online world. It serves as your initial presence on the web, allowing you to promote your business and claim your spot in the vast digital landscape. With a one page website, your clients and customers can discover you on the Web, gain insights into your offerings, and easily reach out to you. It’s also an excellent platform to commence a blog, laying the foundation for expanding your content. This makes it an ideal choice for those venturing into the business world for the first time. As your business flourishes, your website can evolve to accommodate your
growing needs.

A website redesign refers to the process of making significant changes and improvements to an existing website. It involves updating the design, layout, content, and functionality to enhance the website’s appearance, performance, and user experience. Redesigning a website is typically done to modernise its look, improve navigation, incorporate new features, optimise for search engines, and align with current business goals and industry standards. It’s a strategic effort to ensure that the website remains relevant, user-friendly, and effective in achieving its intended objectives.

You have a brand new website or you have a website but no one is visiting it, now what? Unfortunately it’s not a matter of just the ‘Building it and they will Come’ situation, I wish.  You as the owner of your Business including your website have to be willing to put in the hard yards and use a number of different strategies.  Here are a few to help you:

• You have to Sell & Market yourself (no getting around that) but always with your Audience in mind
• Creating Content that is mindful of your Audience and uses the words they are using
• Have a Social Media Strategy – use the Platforms your Audience is using
• Use your Brand Colours everywhere so you recognised
• Word of Mouth
• Own it, when people ask you what you do, tell them
• Go Old School, put your business/brochures around
• If you have the budget, consider Facebook and Google Ads
• Always direct your posts and content back to your website

But also remember that your Website is more than just a pretty face.  It can be a great tool for your business and can come with tons of functionality.